Umzi mveliso webhokisi yokuprinta wehlabathi ubonakalisa iimpawu eziqinileyo zokubuyela kwimeko yesiqhelo

Umzi mveliso webhokisi yokuprinta wehlabathi ubonakalisa iimpawu eziqinileyo zokubuyela kwimeko yesiqhelo
Ingxelo yamva nje malunga nokushicilelwa kwehlabathi kuphume. Emhlabeni jikelele, ama-34% abaPrinta baxela imifanekiso yemali "elungileyo", ngelixa i-16% kuphela yathi "i-16% ithe tye" i-sull ", ibonisa ukuphola ishishini lehlabathi, idatha ibonakalisiwe. Iiprinta zehlabathi zizithemba ngokubanzi malunga nomzi mveliso kunangaphambili ngo-2019 kwaye zijonge phambili ukuya kwi-2023.Ibhokisi yejwabi

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Imeko yokuzithemba ngcono
Utshintsho olubalulekileyo lwethemba lunokubonakala kwi-2022 umahluko phakathi kwepesenti yethemba kunye ne-pessimism kwi-Index yoqoqosho yabaPrinta. Phakathi kwabo, ooMzantsi Merican, uMbindi Merican nabaPhambili baseMelika bakhetha ithemba, ngelixa abashicileli baseYurophu bekhetha ulumzana. Okwangoku, ngokweedatha zentengiso, abashicileli bephakeji bakhula ngakumbi, abashicileli abashicilelayo bayaphonononga kwiziphumo ezimbi ku-2019, nangona bekulindeleke ukuba baphinde babuye ngo-2023.
"Ukufumaneka kwezinto ezingafunekiyo, ukunyuka kwamaxabiso okunyuka kwamaxabiso, ukunyuka kwexabiso lemveliso, kunye neemfazwe zenzuzo," utshilo umshicileli ovela eJamani. Abaxhasi beCosta Rican bathembele, "besebenzisa ithuba lokukhula koqoqosho lwasemva kwexesha, siya kwazisa iimveliso ezintsha zexabiso kubathengi abatsha kubathengi abatsha kunye neemarike." Ibhokisi yokujonga
Phakathi kowama-2013 no-2019, njengephepha kunye namaxabiso ezilwanyana ezibonakalayo aqhubeka nokunyuka, iiprinta ezininzi zikhetha ukusika amaxabiso, ipesenti ezili-12 ngaphezulu kwabo bandanda amaxabiso. Kodwa ngonyaka wama-2022, abashicileli abakhethe ukunyusa amaxabiso kunokuba banciphise umda ongazange wenziwe ngaphambili we-61%. Ipateni ithi jikelele, kunye nomongo wenzeka kwiindawo ezininzi kunye neemarike. Kubalulekile ukuba uqaphele ukuba phantse zonke iinkampani ziphantsi koxinzelelo kwimida.
Ukunyuka kwamaxabiso kwaviwa ngabathengisi, ngokunyuka kwepesenti ezingama-60 ngamaxabiso, xa kuthelekiswa ne-Innak ye-18 kwi-2018. Ngokucacileyo, ubhubhaniseli osisiseko uya kuba negalelo ekunyukeni kwamanye amacandelo.Ibhokisi yekhandlela

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Ukuvuma okunamandla ukutyala imali
Ngokujonga idatha yeeprinta zeprinta ukusukela ngonyaka ka-2014, siyabona ukuba imakethi yezorhwebo ibone ukwehla okukhulu kumthamo wephepha lokushicilela iphepha, eliphantse lilingane nentengiso yepakethi. Kufanelekile ukuba uqaphele ukuba intengiso yokuprintwa kwezentengiso iqale yasasazeka ngo-2018, kwaye ukusukela ngoko isantya sombane sincinci. Ezinye iindawo eziphambili kukukhula kwe-digital torital toper i-pigment yephepha kunye ne-Inki ye-Inki ye-Inki ye-Inki ye-Intanethi ngenxa yokukhula kweshishini lokupakisha.
Ngokwengxelo, umda woshicilelo lwedijithali kwi-zungulogy iyongeze, kwaye le meko kulindeleke ukuba iqhubeke ngexesha leCovid-19 ubhubhane. Kodwa phakathi kowama-2019 nowama-2022, ngaphandle kokukhula okucothayo kuPrinta ngokuthe ngqo, ukuphuculwa komgangatho wedijithali kwilizwe jikelele kubonakala ngathi ukhule. Ibhokisi ye-mailer
Kwiprinta kunye nezixhobo zokushicilela ezisekwe kwi-leves, iCovid-19 i-thendemitic ibone ukonyuka okukhawulezileyo kwintengiso ngejelo. Ngaphambi kokuba uCovid-19 ukuqhambuka, ukutshintshiselana kweli candelo kwakuba yi-proobly jikelele phakathi kowama-2014 nango-2019, ngaphandle kokukhula okukhulu, nge-17% yeWebpriners inika ingxelo nge-25% yokukhula kwe-Webpriners. Kodwa ukusukela ukuqhuma, olo hlukaniso luphakame ukuya kwiipesenti ezingama-26, kunye nolwando olusasazeka kuzo zonke iimarike.
I-Capex kuzo zonke iimarike zokuprintwa zehlabathi iwile ukusukela ngo-2019, kodwa imbono ye-2023 nangaphaya kobonisa ithemba elihambelana. Ingingqi, yonke imimandla iqikelela ukuba ikhule kunyaka olandelayo, ngaphandle kweYurophu, apho uqikelelo liyisicaba. Isixhobo sokuSebenza emva koshicilelo kunye neTekhnoloji yokuPrinta iPrinta iindawo ezithandwayo zotyalo-mali.

Xa ubuzwa malunga nezicwangciso zazo zotyalo-mali kule minyaka mihlanu izayo, ukuprintwa kwedijithali kuhlala kuphezulu koluhlu (62 pesenti), kulandelwe ngokuzenzekelayo (ipesenti ezingama-52), kunye ne-Peech yemveli idweliswe njengoTyalo-mali oBalulekileyo (ipesenti ezingama-32).
Ngecandelo lentengiso, ingxelo ithi umohluko ofanelekileyo kwinkcitho yoTyalo-mali yabaPhepha (i-15% ngonyaka we-2022 nama-2023, iinjongo zotyalo-mali kwi-2023. Ibhokisi yeWig
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Iingxaki zokubonelela nge-chain kodwa ukukhangela ithemba
Ngenxa yemiceli mingeni evelayo, bobabini abaPhambili nabathengisi bayasokola kubunzima bokuhambisa, kubandakanya iPhepha lokuPrinta, abaSetyenzisiweyo bePrinta, kunye neepesenti ezingama-33 zabathengisi, kunye nokunyuka komvuzo kunokuba yindleko ezibalulekileyo. Izinto zolawulo lwendalo esingqongileyo kunye nolawulo lwentlalo zibaluleka kubashicileli, abathengisi kunye nabathengi babo.
Ngenxa yezithintelo zexesha elincinci kwimarike yokuprinta yehlabathi, imiba enjengokhuphiswano olunzulu kunye nemfuno ewayo iya kuhlala ilawula: Iiphakheji zephakethi zibeka ugxininiso ngakumbi kubashicileli abangaphambili nabarhwebi. Ukukhangela phambili kweminyaka emihlanu, bobabini abashicileli kunye nabathengisi babalaselisa ifuthe lobulungiseleli bedijithali, balandelwa kukungabikho kobuchwephesha kunye nokungaphezulu kweshishini. Ibhokisi ye-eyelash
Lilonke, le ngxelo ibonisa ukuba abashicileli kunye nabathengisi banethemba ngokubanzi malunga nembono ye-2022 kunye ne-2023. Kucacile ukuba uhlolo lwembali kukufumana ixesha lokufumana kwakhona njengoko i-comp-19 isifo esikho elizweni jikelele. Ukuphendula, bobabini abashicileli kunye nabathengisi bathi bazimisele ukwandisa ukusebenza kwabo ukusuka kwi-2023 kwaye batyalomali ukuba kukho imfuneko.