Imvelaphi yokupakishwa iphantse yangqamana nenkangeleko yabantu. Nangona kumlambo omde wembali yoluntu, ukupakishwa kokukhetha izinto eziphathekayo, ukuphuculwa kwenkqubo, utshintsho lokuhlobisa, kunye nokuqonda kwabantu ukupakisha njalo njalo kukho inkqubo yendaleko, nangona kunjalo, kwinkqubo yophuhliso lokupakisha, kwaye yaqokelela uthotho lwendalo yonke, yakha isiqhelo esithile, indalo iphela kunye nesiqhelo, umxholo we-In essence, luphawu lokupakishwa kwendabuko. Njengenxalenye eyimfuneko kwimveliso yemveliso yanamhlanje, ukupakishwa kudityaniswa nophuhliso kunye noyilo lwazo zonke iintlobo zeemveliso. Kwimveliso yebhokisi, phantse zonke iipakethe zingahanjiswa kuphela emva kokupakishwa. Unyaka omtsha uyeza, amashishini amaninzi aceba indlela yokuthengisa imveliso, ukuyila isiko ibhokisi yokupakisha efanelekileyo kunye nenhle, ukuphucula ukuthungwa kwemveliso ukwenzela ukuba kuphuculwe ixabiso lokuthengisa imveliso, ukudlala umphumo wokunyusa. Uyilo lwebhokisi yokupakisha imveliso kufuneka luhambelane neempawu zentengiso, ngokusebenzisa izinto zokupakisha, imilo, isakhiwo, isicatshulwa ukutolika intsingiselo yorhwebo ukutsala abathengi ngokuchanekileyo. Ngokufanayo nale bhokisi yesipho, isipho kubahlobo kunye nezihlobo, ukubonisa ubuhlobo, njengezipho zomthendeleko wendabuko, izipho zoNyaka omtsha, izipho zoNyaka omtsha, iibhokisi zesipho, iingxowa zesipho kwi-design zigxininise ezahlukeneyo.
Kule minyaka yolwazi lwangoku, ubomi bezinto eziphathekayo bucebile kwaye buhlukeneyo, ukupakishwa akusiyo ukhuseleko olulula lwangaphandle, ukubaluleka ngakumbi kukubonisa ulwazi lwemveliso, ukongeza ixabiso kwimveliso, ukuphucula ixabiso elongezelelweyo.
Ukupakishwa kufuneka kube neempawu: umzekelo, okufanayo yibhokisi yedayimane yedayimane, ezinye iinkampani zihlakaniphile, ibhokisi yobucwebe yenzelwe ukumela i-mascot yenkampani, kungekhona nje enhle kunye neentlobo ezahlukeneyo, kodwa iphinda ibonise umfanekiso wenkampani, kwaye le bhokisi yobucwebe kunye izacholo kunye ukuthengisa ibalaselisa ngakumbi iimpawu imveliso.
Izinto zokupakisha kufuneka zibe mnandi, ukusetyenzwa kufuneka kube kuhle: njengebhokisi yokupakisha yobucwebe ukuya ethambileyo, ehlala ixesha elide, eqinile, ephepheni, ngelaphu, iplastiki zizinto zokupakisha ezikhethwe ngabavelisi abaninzi. Amanqanaba ahlukeneyo amatye anqabileyo anokukhetha izinto ezahlukeneyo zokwenza ibhokisi yokupakisha, isitayela sebhokisi kunye nesitayile sebhegi yobucwebe ukuhambelana, ukusebenza kakuhle.
Isitayela sokupakisha sibe neenguqu: ingcamango yokusetyenziswa kwabantu ihlala iguquka, ukupakishwa akunakulungiswa, ukuhlangabezana notshintsho kwimfuno yabathengi. Ukupakishwa okugqwesileyo kunokuba nenjongo ezininzi: iphakheji eyenziwe kakuhle, ngaphezu kokupakishwa kwemveliso, ingasetyenziselwa ukuhlobisa ifestile okanye umboniso, okanye ezinye iinjongo.
"Okujoliswe kubathengi, kukunyaniseka". Sinamandla enkonzo yobuchwephesha, amandla amaninzi okudala, amandla onxibelelwano olubhetyebhetye, adityaniswa nengqiqo yenkonzo yale mihla. SIZAMELA injongo yesizathu esiqhelekileyo: ukwenza owona mfanekiso ufanelekileyo webhoutique yeshishini lakho, kunye nokwandisa ngakumbi ixabiso lenkcubeko yophawu.
