Mamiriro ekusimudzira emusika wekudhinda label
1. Muchidimbu kukosha kwekubuda
Munguva yegumi nematatu yeChirongwa cheMakore Mashanu, kukosha kwehuwandu hwekubuda kwemusika wepasi rose wekudhinda musika wanga uchikura zvishoma nezvishoma pakukura kwepagore kunosvika zvikamu zvishanu kubva muzana, kusvika pamadhora mazana mana nemakumi maviri nemashanu muna 2020. Munguva yechigumi nemana yeChirongwa cheMakore mashanu, iyo Musika wepasi rose label unotarisirwa kuramba uchikura paCAGR ingangoita 4% ~ 6%, uye huwandu hwese hwekubuda hunotarisirwa kusvika US $ 49.9 bhiriyoni panosvika 2024.
Semugadziri mukuru wemabhii uye mutengi pasi rose, China yakaona musika uchikura nekukurumidza mumakore mashanu apfuura, nehuwandu hwehuwandu hwekubuda kweindasitiri yekudhinda mazita huchikwira kubva pa39.27 bhiriyoni yuan pakutanga kwe "13th Five-Year Plan" kusvika 54 bhiriyoni yuan muna 2020 (sezvinoratidzwa muFigure 1), ine musanganiswa wepagore wekukura we8% -10%. Inotarisirwa kukura kusvika ku60 bhiriyoni yuan mukupera kwa2021, zvichiita kuti ive imwe yemisika yemazita ari kukurumidza kukura munyika.
Muchikamu chemusika wekudhinda, flexo kudhinda kwese kuburitsa kukosha kwemadhora 13.3 bhiriyoni, musika wakaverengera nzvimbo yekutanga, kusvika 32.4%, panguva ye "13th Five-Year Plan" yegore goho yekukura kwe4.4%, kukura kwayo kuri kuitika. yakabatwa nedhijitari yedhijitari. Iko kusimukira kuri kuwedzera kwekudhinda kwedhijitari kunoita kuti iyo yechinyakare yekudhinda yedhijitari zvishoma nezvishoma irasikirwe nemabhenefiti ayo, senge kudhinda kweyamuro, nezvimwewo, mune yepasi rose kiyi yekumanikidza inonzwisa label musika mugove zvakare kushoma uye kushoma. Atea boxbhokisi rewaini
Mukuita kwedhijitari yekudhinda, inkjet kudhinda kunotarisirwa kutora iyo mainstream. Munguva yechigumi nematatu yeChirongwa cheMakore mashanu, pasinei nekukurumidzira kukura kweinkjet kudhinda, electrostatic kudhinda kuchiri kutora chikamu chikuru mukugadzirwa kwedhijitari. Nekuenderera mberi kwekukura kwakakwira kweinkjet kudhinda maapplication, chikamu chemusika chinotarisirwa kudarika icho che electrostatic kudhinda panosvika 2024.
2. Maonero edunhu
Munguva yegumi nematatu yeChirongwa cheMakore mashanu, Asia yagara ichitonga musika wekudhinda, nekukura kwepagore kwe7% kubva 2015, ichiteverwa neEurope neNorth America, iyo inoverengera makumi mapfumbamwe muzana epasi rose label musika. Mabhokisi etii, mabhokisi ewaini, mabhokisi ezvizoro uye mamwe mapepa akawedzera.
China iri kumberi kwazvo mukusimudzira musika wepasi rose wemazita, uye kudiwa kwemalebula muIndia kuri kukurawo mumakore achangopfuura. Musika wemazita muIndia wakakura pa7% panguva yeChirongwa cheMakore mashanu, nekukurumidza zvakanyanya kupfuura mamwe matunhu, uye inotarisirwa kuramba ichidaro kusvika 2024. Kudiwa kwemavara kwakakura nekukurumidza muAfrica, pa8%, asi zvaive nyore. kuwana nekuda kwechigadziko chidiki.
Mikana yebudiriro yekudhinda label
1. Kuwedzera kudiwa kwezvigadzirwa zvemabhii emunhu
Nyora seimwe yeakanyanya intuitive maturusi kuratidza kukosha kwakakosha kwezvigadzirwa, kushandiswa kweyakasarudzika brand crossover, kushambadzira kwemunhu hakungogone kuzadzisa izvo zvakasarudzika zvinodiwa nevatengi, uye kunogona kuwedzera zvakanyanya simba remhando. Aya mabhenefiti anopa mazano matsva uye madhairekitori emabhizinesi ekudhinda label.
2. Kubatana kwe flexible packaging printing uye zvechinyakare label kudhinda kwakawedzera kusimbiswa.
Nekuwedzera kuri kuita kwekuda kupfupika uye kurongeka kunochinjika kurongedza, uye pesvedzero yemutemo wenyika yekudzivirira kwezvakatipoteredza pakugadzirwa kweanochinjika kurongedza, kubatanidzwa kweinochinjika kurongedza uye label kunosimbiswa zvakare. Mamwe mabhizinesi ekudhinda anochinjika ekurongedza atanga kuita zvimwe zvinotsigira zvigadzirwa zvemavara.
3. RFID smart tag ine tarisiro yakafara
Munguva yegumi nematatu yeChirongwa cheMakore mashanu, mwero wekukura kwechinyakare bhizinesi rekudhinda bhizinesi watanga kudzikira, nepo RFID smart label yakagara ichichengeta avhareji yekukura kwepagore ye20%. Kutengeswa kwepasi rose kweUHF RFID smart tags kunotarisirwa kukura kusvika 41.2 bhiriyoni panosvika 2024. Zvinogona kuonekwa kuti maitiro eshanduko yemabhizinesi echinyakare anodhinda mabhizinesi kuita RFID smart label anga ari pachena, uye marongerwo eRFID smart label achaunza hutsva. mikana kumabhizinesi.
Matambudziko nematambudziko ekudhindisa label
Kunyangwe muindasitiri yese yekudhinda, kudhindwa kwemabhii kwave kufambira mberi nekukurumidza uye kuri pamberi peindastiri, hupfumi hwenyika huchiri pakati pebudiriro huru neshanduko. Zvinetso zvakawanda hazvigoni kufuratirwa, uye tinofanira kutarisana nazvo ndokuzvidenha.
Parizvino, mazhinji mabhizinesi ekudhinda mabhii kazhinji ane dambudziko rekuomerwa kwetarenda, zvikonzero zvikuru ndezvizvi zvinotevera: kuziva kwekuchengetedzwa kwekodzero dzevashandi kunowedzera zvishoma nezvishoma, uye zvinodiwa pamuhoro, maawa ekushanda uye nzvimbo yekushanda zviri kuwedzera. yakakwirira, zvichikonzera kuderera kwekuvimbika kwevashandi uye kuenderera mberi kwekuvandudza kwekufamba; Kusaenzana muchimiro chevashandi, bhizinesi rakavakirwa pane yakakosha tekinoroji, uye panguva ino, nevashandi vetekinoroji vakura vashoma kupfuura michina yepamberi, kunyanya muindasitiri yekugadzira yakagadziridzwa matunhu, kushomeka kwevashandi vane hunyanzvi chiitiko chakakomba. , kunyangwe kuvandudza muhoro mamiriro, vanhu havasati vakwana, kurerutsa kudiwa kwebhizinesi hakugone nguva pfupi.
Kune mabhizinesi ekudhinda mabhii, nharaunda yekugara iri kuwedzera kuomarara uye kuoma, izvo zvinotadzisa zvakanyanya kuenderera mberi kwekufambiswa kwemavara ekudhinda. Nekukanganisa kwemamiriro ehupfumi, purofiti yemabhizinesi yakadzikira, nepo mari, senge mutengo wevashandi, bhizinesi uye chigadzirwa chitupa uye mutengo wekuongorora, mari yekuchengetedza nharaunda, iri kuwedzera gore negore. Mumakore achangopfuura, nyika yakakurudzira zvakasimba kuchengetedza kwezvakatipoteredza, zero kusvibiswa kwemhepo, nezvimwewo, uye mitemo yekumanikidza yepamusoro yemadhipatimendi akakodzera yakaita kuti mabhizinesi mazhinji awedzere kumanikidzwa. Naizvozvo, tichivandudza mhando uye kudzikisira mitengo, mabhizinesi mazhinji anofanirwa kugara achiwedzera mari mukuchengetedza kwevashandi nekuchengetedza simba uye kuderedza kushandiswa.
Tekinoroji yepamberi nemidziyo ndiyo inodiwa kutsigira kudhinda bhizinesi kusimudzira, kuderedza mutengo wevashandi, kuderedza kutsamira kwekugadzira, mabhizinesi anoda hungwaru hwekugadzira tekinoroji uye kuunzwa kwemichina yekudhinda yedhijitari, asi parizvino kuita kwemidziyo yemumba haina kuenzana. , vanosarudza uye vanotenga michina yekuita basa ravo rechikoro pachine nguva uye nechinangwa chaicho, Uye chete nyanzvi dzinonyatsonzwisisa zvinodiwa dzinogona kuzviita nekuzviita nemazvo. Pamusoro pezvo, nekuda kweiyo label kudhinda pachayo, kugona kwekugadzira kwemidziyo hakuna kukwana uye kushaikwa kwese-mu-mumwe muchina, izvo zvinoda kuti indasitiri yese igadzirise matambudziko akakosha echeni yeindasitiri yekudhinda.
Mukutanga kwa2020, denda reCCIDID-19 rakatsvaira nyika, richikanganisa zvakanyanya hupfumi hwenyika nemararamiro evanhu. Sezvo denda rakawedzera zvishoma nezvishoma, hupfumi hweChina hwakaratidza kuvandudzwa zvishoma nezvishoma uye kupora kwakadzikama, izvo zvinonyatso ratidza kusimba uye kusimba kwehupfumi hweChina. Isu tinofara kuwana, munguva yekubuda, michina yekudhinda yedhijitari inowedzera kushandiswa mumunda wekudhinda mavara, kupararira, mabhizinesi mazhinji ane "mubhodhi", zvichitevera maitiro ekuvandudza indasitiri, kuunzwa kwemidziyo yedhijitari, inoita. wedzera kumhanyisa dhijitari label kudhinda maitiro, waini label, label kudhinda, saizi yemusika kuti uwedzere kuwedzera.
Mukutarisana nekuderera kwekukura kwehupfumi mune ramangwana, pamwe nekukanganisa kwezvinhu zvakawanda senge kukwira kwemitengo yevashandi uye kuwedzera kuomarara kwekuchengetedza kwezvakatipoteredza zvinodiwa, mabhizinesi ekudhinda mazita anofanirwa kutarisana nemamiriro matsva, kusangana nematambudziko matsva nehunyanzvi hwekuvandudza tekinoroji, uye edza kuwana budiriro itsva.
Zviri muchinyorwa zvakatorwa kubva ku:
"Label Printing indasitiri yekuvandudza mikana nematambudziko" Lecai Huaguang Printing Technology Co., LTD. Maneja weDhipatimendi Rokuronga Kwekushambadzira Zhang Zheng
Nguva yekutumira: Oct-13-2022
