Sobanukirwa nuburyo bwo gupakira ibiryo n'ibinyobwa

Sobanukirwa nuburyo bwo gupakira ibiryo n'ibinyobwa
Smurfit-Kappa ashishikajwe no gukora ubupayiniya bushya, bugezweho, bikozwe mu buryo bwo gupakira ibicuruzwa bifasha ibicuruzwa gukurura abakiriya beza no guhagarara ku bigega byuzuye kuri ecran. Itsinda ryumva ko ari ngombwa gukoresha ubushishozi ku bijyanye n’inganda zikora ibiribwa n’ibinyobwa bihanganye cyane kugira ngo ziha abakiriya ibipfunyika bitabatandukanya gusa kandi bitanga uburambe bukomeye bw’abakiriya, ariko kandi bikazamura ikirango cyabo kandi bikanemeza ubudahemuka bw’abakiriya.agasanduku ka shokora

Uyu munsi, yaba ikirango kinini cyangwa ubucuruzi buciriritse butera imbere, gupakira ibiryo n'ibinyobwa ntibigomba gukomeza gusa ubuziranenge no gutanga ubufasha bugaragara, ahubwo bigomba no gutanga inkuru irambye irambye, amahitamo yo kwihererana kandi, nibiba ngombwa, hagaragazwa inyungu zubuzima kandi utange byoroshye-kumva-amakuru. Smurfit-Kappa yakoze ubushakashatsi ku buryo bugezweho mu gupakira ibiryo n'ibinyobwa kandi ikora iki cyegeranyo cy'ibyo ukeneye kumenya muri 2023 ndetse no hanze yacyo.customagasanduku

Byoroshye, nibyiza

Gupakira nibyo biranga inganda zibiribwa n'ibinyobwa. Ubushakashatsi bwa Ipsos bwerekana ko 72% byabaguzi batewe no gupakira ibicuruzwa. Itumanaho ryoroheje ariko rifite imbaraga, ryagabanutse kubintu byingenzi byo kugurisha, ni ngombwa guhuza abakiriya barengereye kandi batumva.agasanduku

Mugihe ibiciro byubuzima bizamuka, abaguzi bashaka kubona byoroshye ibicuruzwa byujuje ibyo bakeneye no kuzigama amafaranga. Mugihe ibiciro byingufu bikomeje kuba byinshi, abaguzi bazagenda bashaka ibicuruzwa "bikoresha ingufu" kugirango babike amafaranga. Raporo ya Mintel ivuga ko amakuru yo gupakira azagenda agaragaza uburyo bwo guteka bukoresha ingufu nyinshi.agasanduku k'ibiryo

Ibicuruzwa bisangiye inama muburyo bwo gukoresha ingufu nke mugihe cyo kubika cyangwa gutegura ibiryo bizashakishwa. Ntabwo ibyo bizigama abakoresha amafaranga gusa, ahubwo birabizeza ko ikirango cyiyemeje gufasha ibidukikije no kwita kubakiriya babo.agasanduku keza

Abaguzi bazakwegera ibicuruzwa bishimangira uburyo ibicuruzwa bihuye nibyo bashyira imbere (urugero, ibidukikije-byangiza ibidukikije), hamwe nibyiza bidasanzwe bashobora gutanga. Gupakira ibicuruzwa hamwe nigishushanyo gisukuye hamwe namakuru make azagaragara mubaguzi bumva ko amakuru menshi ashobora gutuma guhitamo bigorana.isanduku yimpano ya makaroni

Smurfit-Kappa ifasha abakiriya gusuzuma ibyo bapakiye hamwe na serivise nshya yo kugurisha ibicuruzwa bya ShelfSmart igamije gutanga ibicuruzwa byapimwe, bitarinda ibyago byateguwe neza, kandi Ikigo cy’ubunararibonye gifasha abakiriya kugira ubumenyi bwingirakamaro, bifasha kugabanya ingaruka, kongera ibicuruzwa, no kugabanya ibiciro wumva impamvu ibicuruzwa byabo ntibishobora kuba hanze.agasanduku k'impano

Ibicuruzwa bizimura inkuru zerekeye inkomoko y'ibicuruzwa byabo, amateka, hamwe nikoreshwa kuva mubipfunyika kurubuga rusange, kurubuga, nubundi buryo bwo kwamamaza. Mugihe ubukungu bwifashe neza mumyaka mike iri imbere, ibyifuzo byabaguzi kubiciro biri hasi bizagabanuka muri 2022-2023. Gupakira birashobora gusimbuza ubutumwa buzigama kubindi byiza abaguzi bitayeho, harimo ibicuruzwa bitandukanye nibidukikije cyangwa imyitwarire myiza.Isanduku ya Ramadhan

Ubucuruzi buciriritse n’ibinini bugomba kwemeza ko ibiryo n'ibinyobwa bipfunyika byibanda ku bintu bisanzwe ndetse n’inyungu z’ubuzima mu 2023. Nubwo ifaranga ryinshi, abaguzi na bo bashira imbere ibicuruzwa bitanga inyungu z’ubuzima n’ibintu bisanzwe ku biciro biri hasi kugira ngo bamenye niba ibicuruzwa bifite agaciro k’amafaranga . Imwe mu ngaruka zirambye z'icyorezo cya COVID-19 yabaye icyifuzo cyisi yose kubicuruzwa bifasha ubuzima bwiza.isanduku yo gupakira

Abaguzi bifuza kandi ibyiringiro byamakuru yizewe ko ibicuruzwa bishobora gusubiza inyuma ibyo basaba. Gupakira ibiryo n'ibinyobwa byerekana ibi byiringiro kandi byubaka ubudahemuka.

Kuramba

Gupakira birambye biriyongera kwisi yose. Hamwe 85% byabantu bahitamo ibirango bishingiye kubibazo byabo bijyanye n’imihindagurikire y’ikirere n’ibidukikije (ukurikije ubushakashatsi bwakozwe na Ipsos), kuramba bizaba 'ngombwa' mu gupakira.

Amaze kubona iyi nzira y'ingenzi, Smurfit-Kappa yishimiye kuba umwe mu batanga isoko ku isi mu gutanga ibicuruzwa birambye, yizera ko gupakira impapuro bishobora kuba kimwe mu bisubizo by’ibibazo byugarije isi, kandi hamwe n’ibicuruzwa bishya byakozwe ku buryo burambye bishobora kuvugururwa 100%, bisubirwamo kandi biodegradable.agasanduku

Smurfit-Kappa ikorana cyane nabatanga isoko hamwe nabakiriya kugirango bashushanye kuramba muri fibre hamwe nibisubizo bitangaje. Biteganijwe ko ibirango bizakenera gutwara gahunda irambye no guhindura abaguzi, ntibategereze abaguzi. Abaguzi barushijeho guhangayikishwa nibikoresho ibikoresho bikoresha, uburyo bwabo bwo kubishakira, kandi niba ibyo bipfunyika byongera gukoreshwa kandi bitangiza ibidukikije.isanduku ya sushi

Ibigo bikoresha "greenwashing" kugirango bamenyekanishe ibicuruzwa byabo no kubeshya abakiriya binyuze mu kwamamaza bidafite ishingiro, bigatuma abaguzi bemeza ko ibicuruzwa by’ibidukikije bitangiza ibidukikije. Ibi bizatuma gusa abakiriya batakaza ikizere murirango. Niyo mpamvu ari ngombwa ko ibigo bishobora gusubiza inyuma ibyifuzo byabo birambye hamwe nibisubizo byizewe kandi bifatika.

yihariye

Icyifuzo cyo gupakira kugiti cye kiriyongera cyane. Future Market Insights igereranya inganda zizikuba kabiri agaciro mumyaka icumi iri imbere. Inganda zibiribwa n'ibinyobwa zizagira uruhare runini mugihe kizaza cyo gupakira kugiti cyawe, cyane cyane kubijyanye nimpano.isanduku

Ababikora bakoresha ibipfunyika byihariye kugirango barusheho kunoza imyumvire yabaguzi babo no kongera imikoranire yabakiriya, cyane cyane kubigo bishya bitangira urugendo rwabakiriya. Kwishyira ukizana bijyana no gusangira imibereho. Abakiriya birashoboka cyane gusangira ibicuruzwa byabo bipfunyitse cyangwa kubigaragaza kurubuga rwabo, bifasha kongera ubumenyi bwibicuruzwa.

Nigute ushobora gutezimbere ibicuruzwa byawe muri 2023

Nka nzobere mu gupakira, Smurfit-Kappa arimo kugendera kumurongo wanyuma wimpinduka zishimishije. Ubutumwa bworoshye, inyungu zipakirwa, kuramba no kwimenyekanisha bizaba ibintu byingenzi byapakiye ibiryo n'ibinyobwa mumwaka wa 2023. Kuva mubitangira bito kugeza kubirango byashizweho, Schmurf Kappa akoresha ubunararibonye bwayo kandi bikwiranye nigisubizo cyo gupakira ibicuruzwa hamwe nuburyo burambye kuri yo intangiriro yo gufasha abakiriya gutandukanya no kuzamura uburambe bwabakiriya.isanduku ya shokora

Smurfit-Kappa ifasha ibicuruzwa guteza imbere ibicuruzwa bicuruzwa buri munsi byagaragaye ko bizamura ibicuruzwa byihuse kandi bidahenze, biguha inyungu yibiranga aho bifite akamaro - mugihe cyo kugura. Nkumwe mubatanga isoko ryambere ryibiryo n'ibinyobwa birambye, Smurfit-Kappa yiyemeje gukora ibicuruzwa bidakoresha gusa ibicuruzwa nibikorwa bigira ingaruka nziza kubakiriya no murwego rwose rw'agaciro - banashyigikira umubumbe mwiza.agasanduku