Wide application of pastry box plainville
Recently, with the wide application of AI in pastry box plainville food and beverage pastry box plainville packaging design, the excellent pastry box plainville packaging on the Dragon Boat Festival has come out of the circle, and the trend development of food packaging has once again triggered intense discussion in the industry.
In this article, the first Food Information will be the pastry box plainville packaging trend report since the first half of 2023 in the food and beverage industry trends selected out of the collation and summary, and will be combined with specific cases, big coffee point of view to make a detailed interpretation for you.
With the increasing maturity of pastry box plainville AI technology, this AI wind has swept all walks of life, and generative AI has become the hottest topic at present. Some food and beverage brands have also begun to use AI technology in packaging design and have begun to release corresponding pastry box plainville products.
Wang Laoji AI pastry box plainville packaging that was teased by netizens
With the theme of "Chinese wind", Wang Laoji launched the first batch of AI-designed pastry box plainville products in the beverage industry.
The new pastry box plainville packaging has a total of four styles,to the "National Treasure" cultural relic "Qianli Jiangshan map" as inspiration, soft blue and green gradient color to draw the scenery of the wind and mountains abroad.
However,pastry box plainville, it can be seen that the whole design is still very "AI wind", the picture always feels less dynamic, less a "sense of intimacy", and the netizens' ridicule is late but arrived.
Brave Tianya superX to sell AI new pastry box plainville packaging products
In addition to Wanglaoji, other brands have also begun to make more attempts in the field of AI.
superX launched beer pastry box plainville products customized and pastry box plainville with AI drawing technology on May 29, two of which were designed by AI.
At the same time, Brave World launched a small program test game to encourage fans to actively participate and guess which new pastry box plainville packaging is designed by AI. Through this very interesting little game, it has attracted a large number of fans' attention before the launch of new pastry box plainville packaging products, and has quickly infiltrated into various circles to store energy for the launch of new pastry box plainville packaging.
AI pastry box plainville packaging copyright issues
Since the widespread application of AI in various pastry box plainville industries, whether the content it generates is copyrighted has been one of the most intriguing issues. Some pastry box plainville brands do not use AI to design pastry box plainville products because of copyright risks, and some brands are fearless and begin to use AI to produce posters, pastry box plainville packaging and other content.
Cao Xinming, vice president of the China Intellectual Property Law Research Institute and a professor at Zhongnan University of Economics and Law, said that some AI products are not works within the meaning of the People's Republic of China Copyright Law.
In the view of Huang Yijun, general manager of Zhongheng Printing pastry box plainville, from the current legislative situation of various countries, Japan, Australia, the United Kingdom, the United States and other countries have not given artificial intelligence civil subject qualification, in this sense, AI production of food packaging "does not have copyright".
Based on Zhongheng Printing in the food packaging industry for 20 years, Huang Yijun also told us: "Now there are hundreds of billions of elements in artificial intelligence, data, many of which are copyrighted information." It is not clear how the rights of the copyright holders of this pastry box plainville material will be protected."
In addition to copyright issues, Huang Yijun also called on everyone to treat the application of AI in food packaging rationally. "The AI-designed packaging itself does not bring much traffic to the brand, and it is more important for the brand to do product marketing around AI packaging, combining richer and more interesting content to attract consumers' attention."
In the face of a dazzling array of products on the market, consumers have long been "tired." Therefore, it is particularly important to connect with consumers through simple and direct communication.
Large numbers attract the eye and tell a good story of pastry box plainville
At the FBIF2023 pastry box plainville Food and Beverage Innovation Forum and FBIF pastry box plainville Food Innovation exhibition, the first food information also found that some brands are simplifying the packaging design, making the pastry box plainville packaging more concise and clear, at a glance at the same time can also appropriately reduce the brand spent on product pastry box plainville packaging budget.
For example, in the two product pastry box plainville packaging below, the designer has almost removed all the "unnecessary" things, leaving only the necessary information such as brand name, product name, packaging specifications, and using enlarged "76", "55", "55%" and other numbers to highlight the product flavor, which can also attract the visual attention of consumers.
For this reason, we also interviewed Yao Chun, general manager of Yongfa Printing (Sichuan) Co., LTD.
"It is becoming more and more common to use large numbers directly on the pastry box plainville packaging to highlight pastry box plainville product ingredients, product ingredients, tastes and so on. Enlarged numbers can not only stand out in a complex business environment, but their origin also has a story that can be discovered, and the color system is used to assist in explaining product tastes. These open Settings provide a wide threshold for brands to expand their categories in the future." Yao Chun said.
Sichuan Yongfa nearly 30 years of refined wine and food pastry box plainville packaging industry, in the development of recent years, Yao Chun increasingly obvious feel: "There are two main points in the future trend of wine and food pastry box plainville packaging, one is to international standards, environmental protection and practicality." The second is the pastry box plainville product packaging surface, will be more and more simple and not simple, there will not be too much fancy content."
what you see is what you get,pastry box plainville product packaging visualization
"One of the biggest roles of food packaging is to promote sales, for example, some food packaging will use a transparent design with a large window opening, the pastry box plainville product form will be intuitive in front of consumers, and without implicitly convey the sense of value of 'what you see is what you get'." Mei Xing packaging general manager Wang Peng said.
"In the past two years, attractive, opaque packaging has been perceived by consumers as being used to hide less desirable properties, such as broken potato chips or powder residue," Wang said. But as consumer demand for transparency soars, some brands are already adjusting their packaging, replacing opaque packaging with bright colours and letting products appeal to consumers with their own colour, texture and shape."
Based on the full investigation and trend control of the market, Meixing Packaging has been focusing on the research and development and production of true blank bags, and constantly iterated and upgraded, and strive for excellence.
At the consumer end, especially for some of the main quality sense, highlighting the characteristics of the food products, consumers prefer to be able to see the appearance of the food itself, rather than the pattern on the pastry box plainville packaging, after all, "the picture is only for reference, please take the physical subject" words have been kept in mind by consumers.
For example, for products such as boneless chicken feet, whether in bags or cans, many brands will choose transparent visual packaging to highlight the full and delicious characteristics of chicken feet. At the same time, a large bag (jar) full of chicken feet can also let consumers feel the authenticity and sense of quantity, more to stimulate the desire to buy.
The concept of "back to nature" can naturally be associated with concepts such as "organic" and "sustainable", so it is also a direction where brands can try to differentiate themselves in terms of sustainable pastry box plainville packaging.
Xie Luchang, sales director of Gold Star printing, said: "In the past, when brands talk about sustainable development, they usually think of using more green pastry box plainville packaging materials to achieve, reducing man-made traces in packaging design, reflecting natural temperament, simple and generous, will be more easily favored by these consumer groups."
For example, this osmanthus flavored coffee does not use too many words to describe the taste, taste and raw materials of the coffee itself, nor does it emphasize what its selling point is on the pastry box plainville packaging.
White packaging only black, yellow two colors, clean, crisp, a branch dotted with a few osmanthus flowers, let people see the packaging of this coffee, it seems to smell the sweet bird song in the morning.
Combined with Jinxing Printing 31 years of focus on plastic composite flexible pastry box plainville packaging bag (film) experience, Xie Luchang said: "The brand in the use of environmentally friendly materials pastry box plainville packaging, if with the natural wind packaging design, the use of recyclable materials, return to nature, sustainable brand concept will be more easily recognized by consumers."
In fact, the trends and trends of food and beverage packaging are closely related to changes in the economy, society, culture and market environment.
Whether it is the brand side, the packaging design side, or the pastry box plainville packaging company, it is necessary to fully interpret the consumer psychology behind the trend, as well as the objective environmental changes it points to, combined with the development stage of their own enterprises and target customers, to identify the use of pastry box plainville products and brands that are really suitable for the application of good trends.
"For culture paper, publishing bidding orders will be released, good scale paper mill, paper mill pull up intention is strong, but the downstream demand improvement is limited." Analyst Chang Junting said to "securities Daily" reporter. Wrapping paper industry insiders told reporters that the main wrapping paper a sweep of the previous haze, this is the industry of a "jedi counterattack" attitude, but also the paper market after falling prices, shutdown production and other measures after the new change.Packaging makers also point to future price increases for a range of products, from calendar boxes to saffron boxes and so on.
"Cultural paper is relatively less dependent on the consumer end." Chenming paper industry staff said that the main industry and cyclical demand related. At this stage, on the one hand, the continuous high pulp costs, to the paper enterprises to raise the culture of paper price and cost support, on the other hand, the traditional peak season is coming, the market for publishing orders have certain good expectations, but also to a certain extent to support the round of price exploration.
"On the whole, the standoff between supply and demand has eased, and inventories in some channels have returned to normal or even low." Zhang Yan analysis said that the October holiday is coming, the current double adhesive paper prices are expected to rise trend, the next market center of gravity is still likely to go up.
In addition to cultural paper, the recent life paper paper enterprises have also announced a wave of price increases before the National Day signal, raise the increase degree in 200 yuan/ton. The price of corresponding packaging boxes will also rise, such as tea boxes, wine boxes, cosmetics boxes and so on.
China merchants securities research report analysis, points out that household paper industry profitability by wood pulp raw material cost high and volatile and market competition is intense pressing a long, while the short-term pulp price will remain strong, but the middle with the supply side release, pulp price is expected to be down, industry market competition is expected to marginal improvement, leading to profitability inflection point.
Post time: Nov-06-2023
