Luba's Global Printing Trends Report qhia pom muaj zog ntawm kev rov qab los
Qhov kawg thib yim Drubal Global Print Trends Report tau tawm. Daim ntawv tshaj tawm qhia tau hais tias txij li kev tshaj tawm xya tsab ntawv ceeb toom nyob rau lub caij nplooj ntoo hlav 2020, lub ntiaj teb qhov xwm txheej tau hloov pauv, nrog rau COVID-19 kev kis thoob ntiaj teb, kev nyuaj hauv cov saw hlau thoob ntiaj teb, kev nce nyiaj nce ntxiv ... Cov neeg tsim khoom los ntawm cov chaw muab kev pabcuam luam ntawv thoob ntiaj teb thiab cov chaw tsim khoom thiab cov chaw muag khoom, cov ntaub ntawv qhia tias xyoo 2022, 34% ntawm cov tshuab luam ntawv thoob ntiaj teb tau hais tias lawv lub tuam txhab kev lag luam yog "zoo", thaum tsuas yog 16% hais tias nws yog "tsis zoo", uas qhia txog kev rov qab muaj zog hauv kev lag luam. kev lag luam luam ntawv thoob ntiaj teb. Cov tshuab luam ntawv thoob ntiaj teb feem ntau ntseeg siab txog kev lag luam ntau dua li lawv tau nyob hauv 2019 thiab tos ntsoov rau 2023.
Txoj kev mus rau kev ntseeg siab zoo dua
Ib qho kev hloov pauv tseem ceeb hauv kev cia siab tuaj yeem pom nyob rau hauv qhov sib txawv ntawm qhov feem pua ntawm kev cia siab thiab kev xav tsis zoo hauv Druba Printers Economic Information Index rau 2022. Ntawm lawv, South American, Central American thiab Asian printers xaiv qhov zoo, thaum European printers xaiv ceev faj. Lub caij no, raws li cov ntaub ntawv kev lag luam, cov tshuab luam ntawv pob tau loj hlob tuaj yeem ntseeg siab dua, cov tshuab luam ntawv luam tawm tau rov qab los ntawm cov txiaj ntsig tsis zoo hauv xyoo 2019, thiab cov tshuab luam ntawv lag luam, txawm tias qis me ntsis, xav tias yuav rov qab los rau xyoo 2023.
"Kev muaj cov khoom siv raw, nce kev nce nqi, nce cov khoom lag luam, cov txiaj ntsig poob qis, thiab kev ua tsov rog ntawm cov neeg sib tw yuav yog yam uas yuav cuam tshuam rau 12 lub hlis tom ntej," said lub tshuab luam ntawv lag luam los ntawm lub teb chaws Yelemees. Costa Rican cov neeg muab khoom muaj kev ntseeg siab, "Kev coj kom zoo dua ntawm kev lag luam tom qab kis thoob qhov txhia chaw, peb yuav qhia cov khoom muaj nqis ntxiv rau cov neeg siv khoom tshiab thiab kev lag luam."
Raws li cov ntaub ntawv, lub lag luam luam ntawv thoob ntiaj teb xav tias yuav loj hlob ntawm tus nqi ntawm 34% hauv 2022, thiab European luam ntawv lag luam kuj tseem xav tias yuav loj hlob ntawm tus nqi ntawm 34% hauv 2023. Thaum cov tshuab luam ntawv tau ceev faj ntau dua. Kev lag luam thiab kev tshaj tawm kev lag luam hauv xyoo 2022, qhov kev loj hlob poob qis 4% mus rau 5% los ntawm 2019, muaj kev kwv yees zoo rau txhua lub khw hauv xyoo 2023, nrog cov txiaj ntsig zoo sib txawv ntawm +36% rau kev tshaj tawm, +38% rau kev lag luam luam ntawv, +48 % rau ntim, thiab +51% rau kev ua haujlwm luam ntawv.
Nyob nruab nrab ntawm 2013 thiab 2019, daim ntawv thiab cov khoom siv tus nqi tau nce siab, thiab ntau lub tshuab luam ntawv tau xaiv txiav tus nqi, 12 feem pua ntau dua li cov nqi nce. Tab sis xyoo 2022, cov tshuab luam ntawv uas tau xaiv tsa tus nqi ntau dua li qis dua lawv nyiam qhov tsis tau pom dua qhov txiaj ntsig zoo ntawm +61%. Cov qauv yog thoob ntiaj teb, nrog cov qauv tshwm sim nyob rau hauv feem ntau cov cheeb tsam thiab kev lag luam. Nws yog ib qho tseem ceeb uas yuav tsum nco ntsoov tias yuav luag txhua lub tuam txhab muaj kev ntxhov siab ntawm cov paj.
Tus nqi nce kuj tau hnov los ntawm cov neeg muab khoom, nrog rau 60 feem pua nce ntawm tus nqi, piv nrog rau yav dhau los ncov ntawm 18 feem pua hauv 2018. Pom tseeb, qhov kev hloov pauv tseem ceeb ntawm tus nqi coj tus cwj pwm txij li pib ntawm COVID-19 kev sib kis yuav muaj kev cuam tshuam. ntawm inflation yog hais tias nws plays tawm nyob rau hauv lwm sectors.
Muaj zog txaus siab los nqis peev
Los ntawm saib cov tshuab luam ntawv cov ntaub ntawv ntsuas kev ua haujlwm txij li xyoo 2014, peb tuaj yeem pom tias kev lag luam lag luam tau pom qhov poob qis hauv daim ntawv offset luam ntawv, uas yuav luag sib npaug ntawm kev loj hlob ntawm kev lag luam ntim khoom. Nws yog ib qho tsim nyog sau cia tias kev lag luam luam tawm thawj zaug pom qhov sib txawv tsis zoo hauv xyoo 2018, thiab txij li ntawd tau me dua. Lwm qhov chaw uas sawv tawm yog digital toner ib nplooj xim xim thiab digital ink-jet web pigment, uas tau tsav los ntawm kev loj hlob ntawm kev lag luam ntim flexographic.
Raws li tsab ntawv ceeb toom, qhov feem pua ntawm cov luam ntawv digital hauv tag nrho cov nyiaj tau los tau nce ntxiv, thiab cov qauv no xav tias yuav txuas ntxiv mus ntxiv thaum lub sijhawm COVID-19 muaj thoob qhov txhia chaw. Tab sis nyob nruab nrab ntawm 2019 thiab 2022, txoj kev loj hlob ntawm digital printing nyob rau hauv lub ntiaj teb no scale zoo li yuav tsum tau nres, sib nrug los ntawm kev loj hlob qeeb ntawm kev lag luam luam ntawv.
Tsis tas li ntawd, cov ntaub ntawv tau qhia tias feem pua ntawm cov tshuab luam ntawv ua haujlwm hauv web-based thiab digital print storefronts txuas ntxiv poob, los ntawm qhov siab tshaj ntawm 27 feem pua hauv 2017 txog 23 feem pua hauv 2019 thiab 20 feem pua hauv 2022. Qhov feem pua ntawm cov tshuab luam ntawv lag luam poob los ntawm 38 feem pua hauv 2017 txog 26 feem pua hauv 2022, thaum rau kev tshaj tawm cov tshuab luam ntawv nws loj hlob mus rau 33 feem pua thiab rau cov tshuab luam ntawv ntim nws poob los ntawm 15 feem pua hauv 2019 mus rau 7 feem pua hauv 2022.
Rau cov tshuab luam ntawv nrog cov cuab yeej luam ntawv hauv web, COVID-19 kis thoob qhov txhia chaw tau pom muaj kev muag khoom ntau ntxiv los ntawm cov channel. Ua ntej qhov kev sib kis ntawm COVID-19, kev hloov pauv hauv cov haujlwm no yog qhov tseem ceeb nyob rau hauv lub ntiaj teb ntawm 2014 thiab 2019, tsis muaj kev loj hlob tseem ceeb, tsuas yog 17% ntawm cov tshuab luam ntawv hauv web qhia txog 25% kev loj hlob. Tab sis txij li thaum muaj kev sib kis thoob ntiaj teb, qhov kev faib ua feem tau nce mus rau 26 feem pua, nrog kev nce ntxiv thoob plaws txhua lub khw.
Capex hauv txhua lub lag luam luam ntawv thoob ntiaj teb tau poob txij li xyoo 2019, tab sis qhov kev cia siab rau 2023 thiab dhau los qhia txog kev cia siab ntawm tus txheeb ze. Hauv cheeb tsam, txhua cheeb tsam tau kwv yees tias yuav loj hlob xyoo tom ntej, tshwj tsis yog rau Tebchaws Europe, qhov kev kwv yees yog tiaj tus. Cov cuab yeej ua haujlwm tom qab xovxwm thiab tshuab luam ntawv yog qhov nrov ntawm kev nqis peev.
Hais txog kev luam ntawv thev naus laus zis, tus yeej paub meej hauv 2023 yuav yog ib daim ntawv offset luam ntawv nrog 31%, ua raws li digital toner ib nplooj xim (18%) thiab digital inkjet wide-format thiab flexo printing (17%). Sheet-fed offset printing yuav nyob twj ywm nrov tshaj plaws peev hauv 2023. Txawm hais tias muaj kev poob qis hauv kev luam ntawv hauv qee lub lag luam, kev siv cov ntawv-fed offset luam ntawv yuav txo cov neeg ua haujlwm thiab pov tseg thiab ua kom muaj txiaj ntsig rau qee lub tshuab luam ntawv.
Thaum nug txog cov phiaj xwm peev hauv tsib xyoos tom ntej no, cov ntawv luam tawm digital txuas ntxiv mus rau saum cov npe (62 feem pua), tom qab ntawd automation (52 feem pua), nrog rau cov ntawv luam tawm ib txwm muaj npe yog qhov tseem ceeb tshaj plaws thib peb peev (32 feem pua).
Los ntawm ntu kev lag luam, daim ntawv tshaj tawm hais tias qhov sib txawv zoo hauv cov tshuab luam ntawv kev siv nyiaj peev yog +15% hauv 2022 thiab +31% hauv 2023. Hauv 2023, kev kwv yees peev rau kev lag luam thiab kev tshaj tawm yog nruab nrab, nrog rau kev nqis peev zoo rau kev ntim khoom thiab kev ua haujlwm. luam ntawv.
Supply chain teeb meem tab sis optimistic outlook
Raws li cov teeb meem tshwm sim, ob lub tshuab luam ntawv thiab cov neeg muag khoom tau tawm tsam nrog cov teeb meem ntawm cov saw hlau, suav nrog cov ntawv luam tawm, lub hauv paus thiab cov khoom siv, thiab cov khoom siv raw rau cov neeg xa khoom, uas xav tias yuav txuas ntxiv mus txog xyoo 2023. Kev ua haujlwm tsis txaus kuj tau hais los ntawm 41 feem pua ntawm cov tshuab luam ntawv thiab 33. feem pua ntawm cov neeg muab khoom, nrog rau cov nyiaj ua haujlwm thiab cov nyiaj hli nce yuav yog ib qho tseem ceeb ntawm cov nuj nqis. Environmental thiab social governance yam tseem ceeb zuj zus rau cov tshuab luam ntawv, cov chaw muag khoom thiab lawv cov neeg siv khoom.
Muab qhov kev txwv luv luv hauv kev lag luam luam ntawv thoob ntiaj teb, cov teeb meem xws li kev sib tw hnyav thiab kev xav tau poob yuav nyob twj ywm tseem ceeb: cov tshuab luam ntawv pob muab ntau qhov tseem ceeb rau cov tshuab luam ntawv qub thiab kev lag luam tom kawg. Saib tom ntej tsib xyoos, ob lub tshuab luam ntawv thiab cov chaw muag khoom tau hais txog qhov cuam tshuam ntawm cov xov xwm digital, ua raws li qhov tsis muaj kev txawj ntse thiab kev lag luam overcapacity.
Zuag qhia tag nrho, tsab ntawv ceeb toom qhia tau hais tias cov tshuab luam ntawv thiab cov chaw muag khoom feem ntau muaj kev cia siab txog qhov kev cia siab rau xyoo 2022 thiab 2023. Tej zaum qhov kev pom zoo tshaj plaws ntawm Drubal Report daim ntawv ntsuam xyuas yog tias kev ntseeg siab hauv kev lag luam thoob ntiaj teb yog me ntsis siab dua hauv 2022 dua li nws tau nyob hauv 2019, ua ntej lub Qhov tshwm sim ntawm COVID-19, nrog rau feem ntau thaj tsam thiab kev lag luam kwv yees kev loj hlob thoob ntiaj teb zoo dua hauv 2023. Nws yog qhov tseeb tias cov lag luam tau siv sijhawm los rov qab los vim kev nqis peev poob thaum lub sijhawm COVID-19 muaj thoob qhov txhia chaw. Hauv kev teb, ob lub tshuab luam ntawv thiab cov chaw muag khoom hais tias lawv tau txiav txim siab los nce lawv cov haujlwm txij li xyoo 2023 thiab nqis peev yog tias tsim nyog.Gift thawv, xws litshuaj yej thawv,wine thawv, chocolate thawvyuav maj mam qhia ib tug upward trend.
Post lub sij hawm: Feb-09-2023
